Here comes the sun: July Content Marketing Ideas
Well the 2021 edition of this July content marketing blog is a LOT more normal than last years edition now that we have completed the final step of the country’s lockdown exit plan and majority of us have returned to the things we love. There is lots to look forward to this month in the form of National Days, Events and it you’re local to Coventry, there is lots on offer from the Coventry 2021 team.
With the school year coming to a close on the 23rd, many families will be venturing on staycations, days out and possible flights abroad. Whatever you get up to throughout this month, we always recommend taking your marketing with you – share that ice cream at the park, fish and chips on the beach or beautiful view on a walk!
Last year the Sarcoma Awareness Month Big Picnic had to happen via Zoom and while that is still an option this year, with the easing of lockdown restrictions this summer, reunite and get together with your friends and family or get creative and meet virtually with other friends and family to host your very own Great British Picnic!
More in the health and wellbeing sector is Group B Strep, they want volunteers to take Steps against Strep; this is easily done with no limit on exercise this year! There’s also a Health Information Awareness week and National Hygiene Week (5-11th) promoting access to health information which is so important now that restrictions have been lifted and we begin to see people more. International Friendship Day falls on the 30th and as always this is a great opportunity to celebrate business partners, colleagues and friends. With health and wellbeing being at the forefront of everyone’s lives at the moment whether in personal life or work life, it’s a good idea to get involved. Events and National days normally always involve a hashtag and natural following so it’s easy to engage and stimulate with your audience.
Canada Day is the 1st along with Reggae Day, and American Independence Day is the 4th, all of which are fun and entertaining national days; theme your products and services or offer a discount on international postage. Bastille day falls on the 14th and Mandela Day on the 18th.
The 4th of July here in the UK is also known as Independents’ Day UK. It is a campaign that exists to support and promote independent retailers across the UK all year round but with an annual focus on July 4th #ukindieday. International Plastic Bag Free Day is on the 3rd and can be related back to your business by discussing what you do to help reduce carbon footprint.
The 6th July is National Kissing Day, It’s World Chocolate Day on the 7th and National Tequila Day on the 24th, there are tonnes of jokes and gifs to post along with these days…we’ll take any excuse to celebrate the ‘necessities’ of life.
Festivals are back in 2021..mostly, some have been postponed, pushed back or rearranged all together, but there are a few still on and ready to welcome back their visitors; Hyde Park BST is back this year from 9th-11th and Camp Bestival starts on the 29th and the BBC proms returns from the 30th.
Whatever you’re up to this month, enjoy your July and we’ll see you back here again at the end of the month for August’s edition!