Case Study – Jo Jingles

Social Media Management - Email Marketing - Social Media Training

About the project

Jo Jingles provide fun, interactive music, singing and movement classes for babies and preschool children throughout the Uk, Ireland and Australia. The business has been established for over 25 years and we were bought onboard as an outsourced social media solution and have been working on and off with the team since June 2016.

What We Did

We first helped Jo Jingles many years ago when they were locked out of their Facebook page. We helped to resolve this issue and to safeguard it from happening again in the future.

Since then we have continued working with them and we create a vast quantity of content for the business across social media channels, responding to all enquiries and comments, we also provide training in social media and email marketing to franchisees, and create social media advertising campaigns.

Results & Stats

  • Jo Jingles has a fantastically engaged audience, we have helped to grow a Facebook page audience of over 9k followers (predominantly mums which enables us to be very targeted in our approach and messaging).
  • In recent months we have seen huge page reach and have helped to launch the businesses online offer in response to the COVID-19 pandemic.
  • Email campaigns typically achieve an open rate of over 40% (15% more than others in the same industry).

What the client said…

Piece of Cake’s ongoing support with our Social Media activity is proving to be invaluable. They keep advice and recommendations simple and straightforward and totally understands the needs of our organisation and franchisees.

They have helped many of our ‘franchisees’ find a way through the fog of Social Media. We strongly recommend their services!

Caroline Crabbe, Jo Jingles