Marketing Strategy


Booking a marketing strategy session with Piece of Cake Marketing is a smart investment in the future of your business.

With our expert guidance, tailored approach, clear objectives, targeted tactics, and long-term value, you’ll gain the competitive edge needed to thrive in today’s market.

Our sessions include –

✓ 3-hour face-to-face/online workshop to plan and discuss ideas for marketing all aspects of the business

✓ Workshop to include all marketing mediums that can be used and customer segmentation

✓ Post-meeting creation of a marketing plan that can be used and edited within the business to ensure there is a good balance of content and sales messages being produced on a consistent basis, including social media

✓ All workshops include cake! (Don’t worry we will pop them in post if we are not meeting in person)



Elevate Your Brand with Piece of Cake Marketing’s Strategy Session

Investing in the future of your business is a strategic move, and at Piece of Cake Marketing, we understand the vital role a well-crafted marketing strategy plays in ensuring sustainable growth. Our tailored marketing strategy sessions are designed to empower your business, providing the expertise, clear objectives, and targeted tactics necessary to navigate and thrive in today’s competitive market.

What to Expect from Our Strategy Sessions

Our marketing strategy sessions are structured to deliver actionable insights and practical plans tailored to your business needs. Here’s a breakdown of what our sessions entail:

3-Hour Workshop – Engage in a comprehensive face-to-face or online workshop where we delve into planning and brainstorming marketing ideas covering all facets of your business.

Comprehensive Mediums Coverage – We explore all marketing mediums and customer segmentation during the workshop to ensure a we’ve covered all the appropriate channels for your marketing efforts.

Tailored Marketing Plan Creation – Post-meeting, we create a detailed marketing plan that aligns with your business goals. This plan is editable, ensuring a balanced output of content and sales messages across various channels, including social media.

Indulge in Sweet Ideas – And of course, to sweeten the deal, all our workshops come with cake! (For virtual sessions, don’t worry, we’ll send them over to you.)

Why Choose Piece of Cake Marketing for Your Strategy Sessions?

Insights – Gain a comprehensive understanding of your business’s marketing needs and potential avenues for growth.

Tailored Recommendations – Benefit from personalised suggestions specifically crafted to enhance your brand’s impact and engagement.

Actionable Strategies – Receive clear, actionable advice aimed at reinvigorating your marketing strategies.

Expert Guidance – Our experienced team offers a fresh perspective and expertise to strengthen your marketing approach.

Empowering Your Business – Leverage our strategy sessions to optimise your marketing actions and invigorate audience engagement, driving long-term success.

FAQs about Our Marketing Strategy Sessions

How much does the Marketing Strategy Session cost?

The cost of the session is £525.

What will I receive when I order the Marketing Strategy Session?

Expect an initial fact-finding email to find out a little more about your business and to find out more about your availability.

What does the marketing strategy session cover?

The key elements of your marketing strategy will include:

  • Vision & Mission of your business – your business’s vision and mission form the foundations of your marketing. This mission and vision should flow through your marketing.
  • Business Goals – what are your aiming for? What does success look like?
  • The Market – assessing the market landscape, including industry trends and customer behaviour.
  • Competition – who else is in the market and what are they offering?
  • Target Audience identification – defining the outstanding characteristics of your customer, this could be broken down by product.
  • Positioning and differentiation – identifying your unique selling proposition.
  • Marketing objectives – establishing clear and measurable goals that align with your business goals.
  • Marketing Activity – what are you going to do? And by when?